Are you looking for a job? Are you a fresher and want to make a career in SEO? If yes then you landed in the right place.
SEO is one of the most powerful yet confusing words for the beginners. In today’s digital world, SEO is a catalyst for the success of several top ranking online businesses and activities. So making a career in this field can make you shine. But, it is difficult to crack the interviews without proper knowledge of the field.
Here, are some basic questions asked in interviews that you can prepare to get the opportunity to work in the SEO division.
Que1. What is SEO? Or what do you mean by the term SEO?
Ans1. It is the most basic question you would be asked. Search Engine Optimization (SEO) is a process to improve the Search Engine rankings of websites, services, products, blog or any other online content. It involves the implementation of various techniques and tactics like keywords research, on-page SEO, off-page SEO, etc. With effective SEO one can earn natural, unpaid organic traffic.
Be specific and confident in your answers and do not use any words about which you have no or less knowledge. The interviewer can trap you from your answers. They can ask further questions from your answer like –What is on-page off-page SEO, how you do keyword research etc.
Don’t worry we will further discuss these questions as well.
Que2. Explain crawling, domain extension, web hosting, indexing.
Ans2. You should have a brief knowledge of all such small terms. At least you should know the basic definition.
Crawling – It is an automated process of acquiring data about a website. It means the search engines spiders/crawler/ bots search a website and gather details concerning every page counting the images, keywords, titles, etc.
Domain Extension – The notion used at the end of the name of the website like .com, .org, .in, .ed, .uk, etc. are the domain extension. It specifies the country code and specific organization.
Web Hosting – Services and technologies provided to businesses and website owners to store information and to be viewed over the internet.
Indexing – It is the process of adding WebPages in the Google directory after the completion of crawling.
Que3. Do you know about SERP?
Ans3. Search Engine Result Page or SERP are the pages showed by search engines as an answer to any query typed by the user. It also includes some advertisements on top.
Que4. What is a keyword?
Ans4. In terms of SEO, keywords are the phrases and words that searchers enter to search something into search engines. It defines your web page. Right keywords can help to rank well in search engines. In includes short-tail and long-tail keywords.
Que5. Explain long-tail keywords?
Ans5. Phrases with 4+ words are long tail keywords. These are better for more specific search and easy to rank.
Que6. What is on-page SEO?
Ans.6 On-page SEO includes the entire activities and tricks performed within the websites for getting top ranking and to attain more appropriate traffic from the search engines.
Que7. What is Off-page SEO?
Ans7. The other techniques and activities performed for improving the rankings of any website is call Off-page SEO. It incorporates numerous promotional activities, social media marketing, content marketing, link building, etc.
Que8. What are backlinks?
Ans8. Backlinks are valuable for better SEO. It refers to the incoming links from other links to your website. Genuine and good backlinks can help improve rankings in search engines.
SEO is a vast world in itself as you go deep you get more to know and learn new. We will come soon with more helpful SEO related questions.