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What Is Voice Search?

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Voice Search is an easy, convenient, and quick way of using a search engine through everyday speech rather than typing your query into the search engine.

Why Is Voice Search Optimization Important?

Voice-powered services have formed a seismic shift in the way how consumers discover information concerning your brand. Voice search optimisation (VSO) includes optimising the content, location, and brand insights to increase website rankings when users search for something through voice search. It offers new opportunities for your business growth by serving more people in less time. Voice search optimisation makes your business website competitive, and it should meet the web accessibility requirements that vary from country to country.

SEO optimisation brings new opportunities for your business growth by serving more people in less time. However, to remain competitive, one should optimise the business website for voice search. It should optimise a business website for voice search and meet the web accessibility requirements that vary from country to country.

What Are The Different WEB ACCESSIBILITY LAWS
For Different Countries?

India

Specific requirements to make online websites accessible for disabled persons have been defined under the Rights of Persons with Disabilities Act, 2016 ("Act") and the Rights of Persons with Disabilities Rules, 2017 ("Rules"). The deadline for compliance under the Act and Rules is June 14th, 2019.

USA

Section 508 and WCAG compliance Section 508 of the Rehabilitation Act of 1973 was added in 1998 to require federal agencies to make their electronic and information technology (EIT) accessible to people with disabilities, including both employees and members of the public. In 2017, Section 508 was revised with the requirement that by January 2018, all federal agencies and contractors must, among other revisions, comply with WCAG 2.0 A/AA.

Australia

The main Australian website accessibility law is the Disability Discrimination Act 1992, which requires equal access for people with disabilities.

UK

The accessibility of UK websites is covered by the Equality Act 2010.

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What Do We Do For Voice Search Optimisation?

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We use targeted keywords in a conversational tone to visitor searches. We use long-tail keywords, including words like

'HOW', 'WHEN', 'WHAT', 'WHERE', 'FOR', 'OF', etc., as these are beneficial for answering users' queries efficiently.

We include a structured data markup that comprises breadcrumbs, rich snippets and site links. We provide fresh content; recreate the existing content in simple language relevant to the subject matter. Finally, we optimise the content for personal assistants and web accessibility.

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SECURITY is our priority in web accessibility development and SEO services as we have a deep understanding of web accessibility laws for different countries. However, making a website more accessible can invite security vulnerabilities with it. Therefore, special security checks are needed to safeguard user personal information to be used per the website content Accessibility guidelines.